“What should I post on Facebook?” Another selfie? REALLY? I am often asked, as a social media expert, what to post, when, why, how… etc. ...

Years ago, I was the assistant to the Regional Customer Accounting Manager of British Gas. The most irate customers were forwarded to him...

Like the Rubix cube. It's difficult and laborious to work it out. But it's possible. In business it's the same. Especially in marketing a...